I don't get what's all the buzz about? 3ds Max can already illuminate using HDRI in viewport for a few versions. You just add your map in environment, add Skylight light object into scene, set it's mode to "use Scene environment" and switch viewport mode to realistic and illuminated by scene lights. Only problem is i am not sure corona ignores Skylight. If not, it should not be hard for Ondra to simply ignore Skylight light object, so it would be used only for viewport preview.
And actually, solution Autodesk has implemented is a lot better than pre-convolved trick, because it creates actual shadows from HDRI map, instead of just some omni ambient occlusion random shadows.
Here's an example straight from the viewport: