I've done this a few times recently. Attached some examples.
There are a couple of methods I've used -
A). If the model and texture are the correct scale, in theory you could slice up the model and extrude the bricks in an edit poly modifier above your UVW Map.
B). Model the wall, apply standard brick texture, then create individual brick maps from the main texture (Slice it up in Photoshop and Export by Layer) - model a single brick, uvw map it, copy the mapped brick into the correct positions, attach the individual bricks together, create a new material using multitexture and your individual brick maps, apply this material to the extruded bricks.
The morning sun image uses method A, sliced up the geometry and bridged the holes together. The blue sky house uses Method B. Admittedly this brick texture is quite subtle, but in the high res version you can see the individual brick textures and it works. As I say, I've used both methods with success.