Well, there are quite few high-dynamic HDRis on market (16+ stops), there is no need to invent new terms like "unclipped" :- D
I like the cheap price of hdri hub, but honestly, they are so bland. If I were in automobile industry, I would not place my car in super boring forest or next to trash house.
If he could just photograph locations like MOOFE/MAGROUND does, with the artistic flair, with prices he has now, that would be something I would be interested. Otherwise...they are much better out there right now.